This privacy statement is effective as of July 26, 2022. Please note that this privacy statement will regularly be updated to reflect any changes in the way we handle your personal data or any changes in applicable laws. This Privacy Policy describes Our Policies and procedures on the collection, use, and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy has been created with the help of the Free Privacy Policy Generator.

Interpretations and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.

  • Company (referred to as either “the Company”, “We”, “Us”, or “Our” in this Agreement) refers to Matlock Advertising, 107 Luckie St. NW Atlanta, GA 30303.

  • Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.

  • Country refers to: Georgia, United States

  • Device means any device that can access the Service such as a computer, a cellphone, or a digital tablet.

  • Personal Data is any information that relates to an identified or identifiable individual.

  • Service refers to Website.

  • Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.

  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of the page visit).

  • Website refers to Matlock Advertising, accessible from matlockadvertising.com, matlockpr.com, matlock-adpr.com, matlockagency.com, and matlockpublicrelations.com.

  • You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to:

  • Email address

  • First and Last Name

  • Phone Number

  • Address, State, Province, ZIP/Postal Code, City

  • Usage Data

Usage Data

Usage Data is colleted automatically when using this Service.

Usage Data may include information such as Your Device’s Internal Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Tracking Technologies and Cookies

We use the Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags,and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:

  • Cookies or Browser Cookies. A Cookie is a small file placed on Your Device. You can instruct Your Browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of Our Service. Unless you have adjusted Your browser setting so that it will refuse cookies, Our Service may use Cookies.

  • Flash Cookies. Certain features of Our Service may use local stored objects (or Flash Cookies) to collect and store information about Your preferences or Your activity on our Service. Flash Cookies are not managed by the same browser settings as those used for Browser Cookies. For more information on how You can delete Flash Cookies, please read “Where can I change the setting for disabling, or deleting local shared object?” available at https://www.adobe.com/products/flashplayer/end-of-life.html#main_Where_can_I_change_the_settings_for_disabling__or_deleting_local_shared_objects_

  • Web Beacons. Certain sections of Our Service and Our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity)

Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. Learn more about Cookies on the Free Privacy Policy website article.

We use both Session and Persistent Cookies for the purposes set out below:

  • Necessary/Essential Cookies

    Type: Session Cookies

    Administered by: Us

    Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of it’s features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.

  • Cookies Policy/Notice Acceptance Cookies

    Type: Persistent Cookies

    Administered by: Us

    Purpose: These Cookies identify if users have accepted the use of Cookies on the Website.

  • Functionality Cookies

    Type: Persistent Cookies

    Administered by: Us

    Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.

For more information about the Cookies we use and your choices regarding Cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.

Website Visitors

This website is hosted by Squarespace. Squarespace collects personal data when you visit this website, including:

  • Information about your browser, network and device

  • Web pages you visited prior to coming to this website

  • Web pages you view while on this website

  • Your IP address

Squarespace needs the data to run this website, and to protect and improve its platform and services. Squarespace analyzes the data in a de-personalized form.

Analytics

This website collects personal data to power our site analytics, including:

  • Information about your browser, network, and device

  • Web pages you visited prior to coming to this website

  • Your IP address

This information may also include details about your use of this website, including:

  • Clicks

  • Internal links

  • Pages visited

  • Scrolling

  • Searches

  • Timestamps

We share this information with Squarespace, our website analytics provider, to learn about site traffic and activity.

Cookies

This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app. For information about viewing the cookies dropped on your device, visit The cookies Squarespace uses.

Form Submissions

When you submit information to this website via webform, we collect the data requested in the webform in order to track and respond to your submissions. We share this information with Squarespace, our online store hosting provider, so that they can provide website services to us. We also share this information with for storage and with Zapier for data porting.

Marketing Emails

We may send you marketing emails, which you can unsubscribe from by clicking the link at the bottom of the email. We share your contact information with Squarespace, our email marketing provider, so they can send these emails on our behalf.

Fonts

This website uses font files from Google Fonts and Adobe Fonts. To properly display this site to you, servers where the font files are stored may receive personal information about you, including:

  • Information about your browser, network, or device

  • Your IP address

Vimeo Privacy Policy

We also use Vimeo to share our portfolio videos on our website. The video portal is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA. With the help of a plug-in we can display our video material directly on our website. Certain data may be transferred from you to Vimeo. In this privacy statement, we explain what information we collect, why we use Vimeo, and how you can manage or stop your information or data transfer.

What is Vimeo?

Vimeo is a video platform that was founded in 2004 and since 2007 has enabled the streaming of videos in HD quality. Since 2015 it is also possible to stream in 4k Ultra HD. The use of the portal is free of charge, but content with costs can also be published. In comparison to the market leader YouTube, Vimeo places priority on high quality content in good quality. On the one hand, the portal offers a lot of artistic content such as music videos and short films, but on the other hand, it also offers interesting documentaries on various topics.

Why do we use Vimeo on our website?

The goal of our web presence is to provide you with the best possible content. And as easily accessible as possible. Only when we have achieved this are we satisfied with our service. The Vimeo video service helps us to achieve this goal. Vimeo gives us the opportunity to present you with high quality content directly on our website. Instead of just giving you a link to an interesting video, you can watch the video right here. This extends our service and makes it easier for you to access interesting content. Therefore we offer video content in addition to our texts and images.

What data is stored on Vimeo?

When you visit a web page on our site that has a Vimeo video embedded, your browser connects to the Vimeo servers. This results in a data transfer. This data is collected, stored and processed on the Vimeo servers. Regardless of whether you have a Vimeo account or not, Vimeo collects data about you. This includes your IP address, technical information about your browser type, operating system, or basic device information. In addition, Vimeo stores information about which website you use the Vimeo service and what actions (web activities) you perform on our website. These web activities include, for example, session duration, bounce rate, or which button you clicked on our website with the built-in Vimeo function. Vimeo can track and store these actions using cookies and similar technologies.

If you are logged in as a registered member of Vimeo, more data can usually be collected, since more cookies may already have been set in your browser. In addition, your actions on our website are directly linked to your Vimeo account. To prevent this from happening, you must log out of Vimeo while “surfing” our website.

Below we show you the cookies that are set by Vimeo when you are on a website with integrated Vimeo functionality. This list is not exhaustive and assumes that you do not have a Vimeo account.

Name: player
Value: “”
Purpose: This cookie saves your settings before you play an embedded Vimeo video. This means that the next time you watch a Vimeo video, you will get your preferred settings back.
Expiration date: after one year

Name: vuid
Value: pl1046149876.614422590221120704-4
Purpose: This cookie collects information about your actions on websites that have embedded a Vimeo video.
Expiration date: after 2 years

Note: These two cookies are always set when you are on a website with an embedded Vimeo video. When you view the video and click the button, for example to “share” or “link” the video, additional cookies are set. These are also third-party cookies such as _ga or _gat_UA-76641-8 from Google Analytics or _fbp from Facebook. Exactly which cookies are set here depends on your interaction with the video.
The following list shows a sample of possible cookies that are set when you interact with the Vimeo video:

Name: _abexps
Value: %5B%5D
Purpose: This Vimeo cookie helps Vimeo remember the settings you have made. This could be a preset language, region or user name, for example. In general, the cookie stores information about how you use Vimeo.
Expiration date: after one year

Name: continuous_play_v3
Value: 1
Purpose: This cookie is a first-party cookie from Vimeo The cookie collects information about how you use the Vimeo service. For example, the cookie stores when you pause/replay a video.
Expiration date: after one year

Name: _ga
Value: GA1.2.1522249635.1578401280221120704-7
Purpose: This cookie is a third-party cookie from Google. By default analytics.js uses the _ga cookie to store the user ID. Basically, it is used to differentiate between website visitors.
Expiration date: after 2 years

Name: _gcl_au
Value: 1.1.770887836.1578401279221120704-3
Purpose: This third-party cookie from Google AdSense will be used to improve the efficiency of ads on websites.
Expiration date: after 3 months

Name: _fbp
Value: fb.1.1578401280585.310434968
Purpose: This is a Facebook cookie. This cookie is used to display advertisements or promotional products from Facebook or other advertisers.
Expiration date: after 3 months

Vimeo uses this information, among other things, to improve its own service, to communicate with you and to implement its own targeted advertising measures. Vimeo emphasizes on your website that only first-party cookies (i.e. cookies from Vimeo itself) are used for embedded videos, as long as you do not interact with the video.

How long and where is the data stored?

Vimeo is headquartered in White Plains, New York State (USA). However, the services are offered worldwide. The company uses computer systems, databases and servers in the USA and in other countries. Your data can therefore also be stored and processed on servers in America. The data will remain stored by Vimeo until the company no longer has an economic reason to store it. Then the data will be deleted or made anonymous. Vimeo complies with the EU-U.S. Privacy Shield Framework and is therefore allowed to collect, use and transfer data from users in the EU to the USA.

How can I delete my data or prevent data storage?

You always have the possibility to manage cookies in your browser according to your wishes. For example, if you do not want Vimeo to set cookies and thus collect information about you, you can delete or deactivate cookies in your browser settings at any time. Depending on your browser, this works a little differently. Please note that after deactivating/deleting cookies, some functions may no longer be fully available. The following instructions show you how to manage or delete cookies in your browser.

If you are a registered Vimeo member, you can also manage the cookies you use in the Vimeo settings.

Vimeo is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal information. You can find more information about this at https://www.privacyshield.gov/participant?id=a2zt00000008V77AAE&status=Active. Learn more at https://vimeo.com/cookie_policy. Information on data protection at Vimeo can be found at https://vimeo.com/privacy.

Matlock Privacy Policy